Topically Relevant Links For SEO
- 27 Nov 2019
- Articles
No matter how long you spend creating content, designing a stunning website and
using key terms that your audience is searching for there is no guarantee that
anyone is going to click your link.
There are a lot of options out there online for the same thing, so you need to prove to
search engines that yours is the best.
One of the most effective ways of doing this is by proving authority.
Link Building And Authority
Authority is something that all search engines look for when it comes to ranking
results.
This will prove to search engines and your audience that you are a good source to
use as you are reliable and have an authoritative voice that should be listened to.
Google has actually confirmed that two of the main things they look for when it
comes to search results is quality content and links. This proves how important these
factors really are for your website, so you will need to get to work on them if you
want to see more traffic.
The more that your website is linked too by reputable brands, the most exposure
your website will get and the more authoritative it will seem to search engines.
This is where link building comes in.
What is Link Building?
Links are such an important part of the internet. Think about your website links as
your currency – the more you have, the more they are worth it.
Linking, hyperlinks or backlinking is used online to determine the reputation of your
brand and website.
If your link is being used and accessed from various locations online, then you will
seem like a reputable and authoritative source to both search engines and your
audience.
Link building is the process of creating and publishing specific hyperlinks to your
website on various different platforms.
Not only will this increase your exposure, as more people will be able to see and
access your links, but it will make you appear more authoritative to search engines.
How To Use Link Building
SEO companies, like Searcharoo, offer link building packages to websites which can
really save you time and money while also providing brilliant results.
There are a lot of different factors that go into improving SEO and it can be a time-
consuming process to get your website where you want it to be.
This is why going through Searcharoo link packages is the best option for most
brands.
Searcharoo will provide you with a full link building package to give your website the
exposure and traffic it deserves – all without you having to do the hard work yourself.
What’s Included?
The link building packages provided by Searcharoo are a great value and are certain
to have a positive impact on your brand.
There are various different steps that go into link building and these are all covered
through these packages. This includes:
● Reaching Out To Websites
The professional SEO team will personal outreach to the websites they have
developed a good relationship with to see which is the best fit for your brand and
purpose. With a contact list that has been curated over three years, there are a lot of
options here.
● Creating Content
You will not have to get involved with the liaison as Searcharoo will pass on the
information you have provided to their sources. Together, the company and the
blogger will come up with a good post that will use your links to improve the SEO of
your website.
● Optimization
This package also includes optimizing your shared links once they have been
published to ensure that they reach as wide of an audience as possible.
Social signals will be used to promote and share your new links, exposing you to a
wider audience and spreading the word of your brand.
What Should I Do?
If you want to improve the SEO of your website and reach a wider audience, then
link building is essential.
To prove that you are authoritative, you need to show search engines that people
use your links.
Link building can put you in contact with some of the biggest names in your industry,
exposing you to new audiences and improving SEO.