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UKs first singing rubbish bins supplied by Derbyshire company
The UKs first singing rubbish bins, which are being installed on the streets of Liverpool this week (13th October), were made right here in Derbyshire. Alfreton based company Amberol supplied the bins, which feature the voice of Mike McCartney, formerly of The Scaffold, as part of a nationwide initiative to clean up Britains city streets.
Anyone who deposits litter in the Amberol bins will hear Mike singing his 1967 hit Thank you very much….for binning your litter. The singing bins, which will play three different versions of the message, will be positioned on Liverpools Matthew Street, including one opposite The Cavern. Each bin has a sound card installed which is triggered by motion sensors inside the bins.
“We have already installed around 1,000 talking bins in schools across the UK, including one in every junior school in Liverpool,” explains Amberols Marketing Manager John Williamson. “The schools initiative has been hugely successful, so it seemed logical to roll the idea out into the wider community. The novelty element, combined with the reward of being thanked, has proven to be a powerful motivation.”
Following on from the success of a similar programme in Sweden, the talking bins initiative has been organised as part of the Love Where You Live campaign run by the charity Keep Britain Tidy and was proposed by City Central BID, the first commercial ambassador of Love Where You Live.
Keep Britain Tidy celebrity ambassador Kirstie Allsopp is backing the campaign 100%. “These bins will hopefully bring a smile to peoples faces and encourage them to do the right thing,” she comments. “By taking small actions, like putting our rubbish in a bin, we can make a big difference and tackle the problem of litter that blights our beautiful country.”
An estimated 30 million tonnes of litter is collected from the streets of Britain each year at a cost of £858 million in council tax. According to the Land Environmental Quality Survey of England (LEQSE), the litter hotpots include commercial and retail areas as well as public open spaces.
Set up in 1969, Amberol is a family run company that supplies councils, businesses, schools and individuals with a range of outdoor equipment including self watering planters, recycling bins and benches. For more information about Amberols range of bins, talking or silent, visit www.amberol.co.uk.
For more information on UKs first singing rubbish bins supplied by Derbyshire company talk to Amberol Ltd
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