How to create a winning event email

To get people to your events, you have to stand out. And that starts from the very first time you email to invite them to attend. You mustn't lose them at "hello". So, as well as creating an event that will inspire, inform or challenge your attendees, event professionals also have to know what it takes to capture attention in the first place. Here are some top tips to make sure that your event emails work hard for you.

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