Brochure Design Ideas & Inspiration for 2022
Brochure Design Ideas & Inspiration for 2022 Most designers have created a brochure at some point in their careers. The chances that you will need to design another one in the future are pretty high. It may be for a client or to promote your design business. Either way, creating a brochure is a specific art form. It is an art form that comes with its own unique challenges. One is that you are not just designing for print anymore. Digital brochures are becoming increasingly popular. Many clients now request a sharable digital design file alongside the printed version. The challenge is not impossible though, and there is plenty of support out there. If you are new to brochure design or need a little inspiration, look no further. Whether you want classic tips or modern looks, we have put all the best ideas in one place. Common Brochure Shapes and Sizes Size, shape, medium and folds are the first considerations for any brochure design. Not only do these affect the look and feel of the brochure, but they affect your overall design style, printing options, and how images, text and other elements come together. Common options for brochure creation include: Tri-fold: Gives you three panels on the front and back. These can be stacked horizontally or vertically and are usually printed on standard paper sizes like A4 (8.5 inches by 11 inches) or A3 (11 inches by 17 inches). Half-fold: This gives you a front, back and inside spread that works well as a mini booklet. Multi-page: There is a fine line between a brochure and a booklet. The more pages, the more likely it is to crossover into being a booklet. A4 (8.5 by 11 inches) is the standard paper size, and some binding is usually included. Square: This option can be more expensive but has become more popular through its use online. Square design can be attractive and usually includes custom paper sizes. Die-cut: These brochures are characterised by having multiple cut out elements, meaning that some part of the brochure isn?t rectangular. They are come in a range of sizes and shapes and are usually printed on thick stock. With brochures increasingly living in both the print and digital worlds, designers must consider the needs of both. Some styles adapt easily to the digital world and need little to no adjustment outside being converted to PDF. Other styles, such as tri-fold brochures, can look strange when presented digitally. When shifting a print brochure to digital, think about producing each page or fold of the brochure as a separate digital page. Order the pages as they should be read to make the brochure easier to read regardless of format.
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