Is Configure to Order manufacturing the right strategy for me?

Arguably, industrial electronics is once again falling victim to the consumer electronics market: the increase in personalisation and customisable interfaces in consumer electronics is gradually forcing industrial electronics manufacturers to offer a similar service. So where does this leave Original Equipment Manufacturers (OEMs)? It gives them the opportunity to stay ahead of their market and adapt their own manufacturing strategy before the competition catch on. One such option, known as Configure to Order (CTO) manufacturing, or Postponement, allows OEMs to respond dynamically to unknown or changing customer demand. In this post we’ll look at what we mean by the term CTO, the importance of supply chain management, where responsibilities lie when setting up new agreements with an Electronics Manufacturing Services (EMS) provider and some of the benefits OEMs can expect to see.

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