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Like all new supermarkets, Waitrose’s flagship store in Chester required good access; entrances are prime positions for displays that influence buyer behaviour and need to allow multiple shoppers to enter and exit simultaneously even when manoeuvring trolleys or weighed down with bags. At the same time, entrances needed to complement the design of the building.
For more information on GEZE UK tops ‘shopping list’ for Waitrose flagship store talk to GEZE UK Ltd
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