WHAT IS CLUBHOUSE? INTRODUCING THE NEW CLUBHOUSE APP.

WHAT IS CLUBHOUSE? Over the last couple of weeks, I have been on stage with Kelly Holmes, eavesdropped on Deadmau5 & Tom Green (yes random!?) I’ve listened to an interview with Jay-Z, witnessed Theo Paphitis lose his Clubhouse virginity and gained a hell of a lot of knowledge from SEO expert, Neil Patel (Nerd alert). I’ve also been on stage providing SEO advice to small business owners (whilst in my PJs) How?! Clubhouse, of course! Wait, what? You still haven’t heard of Clubhouse?! Well, for those of you who haven’t, it’s a new ‘highly exclusive member-only social media app that’s currently only available for the iPhone crew. (It’s still in private beta). Because Clubhouse is invite-only and still not available to Android users, many have recently logged in for the first time. I know I’ve certainly been a little bit addicted since joining a couple of weeks ago! As with new social media platforms, learning about Clubhouse’s features has been a little bit overwhelming so I thought it would be helpful to write a blog about my learnings so far. WHAT I LOVE ABOUT CLUBHOUSE It provides the opportunity to connect and engage with professionals that you’d likely never meet on any other platform. It’s filled with spontaneous rooms based on a complete variety of topics. I’ve joined a club called Too Broke for Therapy which has featured incredible people sharing stories and advice/coping mechanisms to support mental health, I’ve been in lots of business rooms, listening and sharing advice, some awesome live lounge/karaoke style rooms (only to listen!) and some local networking events too. I’ve even created a club for Carlana Marketing called Business Mouth! I love that the emphasis for this platform is on real-time conversations rather than curated content. Finally, I love that it’s audio only! I often struggle with social anxiety and hate speaking on stage in front of lots of people. On Clubhouse I’m in my element, I love having a natter on the phone and I love listening to podcasts and the radio and this is exactly how I feel when I’m on Clubhouse. It’s been a fantastic experience so far and has massively improved my confidence and communication skills. So, if you like the sound of that, check out my instructions below… HOW DO I JOIN CLUBHOUSE? The app is invite-only. Currently, when joining, each member is allowed to invite 2 people to join (and will receive more after further engagement). Be sure to check that your invitees have an iPhone though (I learnt that the hard way). They’ll also need to register with the phone number that was added to the Clubhouse invitation. When you register you can add a photo, username and password. You can also request to join to get added to a waiting list too. CHOOSING TOPICS Next comes choosing topics that you’re interested in (you can choose to update this at any time). Next, you can choose to provide access to your contacts to show who’s already on Clubhouse so you’ve got the option to follow them. SETTING UP YOUR PROFILE Here’s the important part. Here you can add a photo, write about your hobbies, interests and career. This will help potential followers decide whether to follow you and will help optimise your profile within the app’s search, so be sure to include keywords! Make sure you’re setting this up as you rather than your company name as it’s against Clubhouse’s policy to set up as a company, you have to be a real person. Make sure you’re certain with your username as I don’t think it’s easy to change.

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