Calibration Process and its importance for successful colour management

Have you been in a position of not getting the colour results you want? Do you have often colour arguments with your clients? As fascinating field as colour is, you will agree that most of the times it is complicated to achieve the right colour. As you might already know, many factors influence the colour. To ensure colour consistency in your production line, you need firstly to communicate colour with accuracy. We have noticed designer teams have a challenge in choosing and communicating colours in their designs as colour is presented differently from device to device and even between monitors of the same brand. The client’s view of the colour may be significantly different than what the designer sees in the monitor.

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