Remote Colour Assessment – the present and the future for visual evaluation

Is colour critical to your business? Do you employ Colour Assessment practices for your products? If the answer is yes for both questions the below information is useful for you. Adopting colour management solutions is crucial for all brands and manufacturers who care about their products’ quality and try their best to fulfil customers’ needs and expectations. Colour inconsistencies not only cause delays in the production line but also risk the brand image and reputation. The colour matching procedure remains challenging for many retailers and manufacturers, as in many cases it is difficult to ensure consistency of colour of multiple batches and product components throughout a supply chain. The personnel, responsible for colour, are called to make constantly critical decisions, answering the following questions: Have we (or the manufacturer) achieved the same colour as our standard? Does the sample match previous batches or is it acceptable to the standard but differing from previous batches and/or the other components? Colour must stay objective to the whole process from the specification stage to prototyping and final production. Each person in your supply chain must see and speak the same colour language, from designer and colour experts to manufacturers and suppliers. Human eyes are amazing tools but with limited objectivity, as everyone perceives colour differently. Adopting innovative colour management solutions, such as DigiEye system, helps you to see colour in truth, as it provides colour data for colour analysis, evaluation and instant communication. Traditional Vs. Digital Colour Assessment With conventional methods, the colour approval of samples passes through the following stages: Supplier/Manufacturer prepare the colour submission Supplier/Manufacturer send by post or courier the submissions to the Quality Management team of the retailer/ brand After 5 days*the brand/retailer receives the samples and evaluate them under controlled Light Cabinet, concluding to the approval or rejection of the samples. *Depending on supplier’s location - Post time from Bangladesh to UK

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