Customer Segmentation

Brand and NPD Market Research We give clients the competitive edge by helping them to understand how their brand strategies, products and services can be developed and improved. Our brand and new product development services include: - Brand Equity measurement - Brand Tracking (BrandVision) - Communications and Advertising - Concept Testing - Customer Satisfaction - New Product Development (NPD) - Product, Packaging and Pricing - Segmentation and Targetting - Usage and Attitudes We also offer a full range of qualitative and quantitative market research services from focus groups, depth and workshops to large scale on-going brand tracking studies.

For more information on Customer Segmentation talk to Vision One Research