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The Wernick Group launches new website
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The Wernick Group is thrilled to announce the launch of its brand-new website. The new website aimes to enhance user experience and provide valuable information about each Group company and the extensive range of solutions offered.
This project is the beginning of the working relationship between Wernick and creative agency, Blue Stag. The collaborative efforts of both teams have resulted in a website that seamlessly integrates form and function, meeting the needs of users across different devices.
Recognising the widespread use of mobile devices, a mobile-first approach was applied, ensuring that users can access the website from smartphones and tablets. This demonstrated a commitment to accessibility and allowing users to access the website at any given time from any location.
The functionality of the website was paramount, Wernick wanted a faster, streamlined performance, offering an ‘only one click away’ approach. In response, a new functional tool was introduced to enhance user experience. This tool was the ‘Solution Finder’, which provides users with an easy navigation tool to find what they are looking for. Whether you want to hire a cabin, or purchase a refurbished modular building, the Solution Finder will guide you in the right direction.
The new website welcomes visitors with a user-friendly interface and streamlined navigation to ensure users can easily access relevant information, resources, and company updates. It showcases Wernick’s portfolio of modular buildings, hire services, sustainable practicess. Visitors can explore case studies, learn about the company’s values, ‘The Wernick Way’ and their commitment to environmental responsibility.
Wernick’s Marketing Manager, Leigh Fennell stated, “There were three challenges we laid out in the initial brief. Firstly, we wanted visitors to always be just one click away from any relevant content. Secondly, we wanted them to easily find exactly what they were looking for without having to navigate through a lot of content. Thirdly, we wanted it to be reflective of our brand in 2023. With the help from our agency (Blue Stag) I think we achieved all these.”
Wernick’s CEO, Jonathan Wernick commented, “Working together, the marketing team and Blue Stag have produced a first-class website which perfectly represents the brand. The quality of the content and the ease of navigation is a significant step forward from the previous site. After so many months of hard-work, I’m delighted to see the site launched.”
For more information on The Wernick Group launches new website talk to Wernick Buildings Ltd